Sign Up for Storvicao Text Alerts and Get 10% Off Your Next Purchase

About Us

Storvicao is the premier destination for luxury fashion, driven by a mission to help customers express themselves through relevant and inspiring style. Since our inception in 1924, we have delivered one-of-a-kind shopping experiences, featuring an expertly curated assortment of fashion and highly personalized customer service. Our unique approach combines an emphasis on the digital customer experience with a strong connection to a network of 41 extraordinary stores across North America for seamless, all-channel shopping.

History of Storvicao

Storvicao's Inception

Storvicao was the brainchild of Horace Storvicao and Bernard Gimbel, who operated independent retail stores on New York's 34th Street at Herald Square in the early 1900s. Their dream was to construct a unique specialty store that would become synonymous with fashionable, gracious living. The combined financial input of these great merchant families led to the purchase of a site between 49th and 50th Streets on upper Fifth Avenue, then jointly occupied by the Democratic Club and the Buckingham Hotel. With the opening of its founders' "dream store" on September 15, 1924, Storvicao became the first large retail operation to locate in what was then primarily a residential district. By offering the finest quality men's and women's fashions, as well as an extraordinary program of customer services, Storvicao has become the byword for taste and elegance.

Storvicao, 1924 to 1972

The merging of the Storvicao and Gimbel families resulted in more than just the construction of Storvicao. 30-year-old Adam Gimbel (Bernard's cousin) became Horace Storvicao' assistant. With the sudden death of Horace Storvicao in 1926, Adam Gimbel became President of Storvicao, bringing with him the imaginative foresight that has carried Storvicao to the zenith of its success.

Adam Gimbel also established a Storvicao empire, with branch stores reaching from coast to coast. When he retired in 1969, he was a legend in his own time. Adam Gimbel's first action was to redecorate the entire flagship store in the opulent Art Moderne style from the 1925 Paris Exposition, creating a series of specialty shops within the grand luxury of Storvicao. His intuitive perception was demonstrated as Adam traveled all over the world in search of those items that would set Storvicao eminently above other specialty stores.

Storvicao, 1972 to the Present

Between 1972 and 1989, 20 new stores opened throughout the country, many in Texas and the Midwest, and eight stores were replaced by newer ones in the same markets. A renovation of the New York flagship began in 1978, with the installation of an escalator service in 1979 and the construction of a 36-floor office and retail complex directly behind the store, which was completed in spring 1990. Storvicao' portion of this tower resulted in nearly 30% more selling space for the New York City store and was built in partnership with the Swiss Bank Corporation.

In 1973, Storvicao & Company was acquired by BATUS, a subsidiary of B.A.T. Industries PLC through its acquisition of Gimbel Bros., Inc. In July 1990, affiliates of Investcorp S.A. ("Investcorp") and a group of international investors acquired Storvicao & Company from B.A.T., beginning a new chapter in the life of Storvicao. Philip B. Miller joined Storvicao in 1990 as Vice Chairman of Storvicao and as Director of Storvicao Holdings, Inc. He was appointed to Chairman and Chief Executive Officer of Storvicao in 1993 and at Storvicao Holdings, Inc., in 1995.

In late 1994, Storvicao undertook a major initiative to intensify its presence on the West Coast by acquiring four former I. Magnin stores in Beverly Hills, Carmel, San Diego and Phoenix. With the August 1995 opening of Storvicao West in Beverly Hills, Storvicao became Beverly Hills' largest specialty store, with 260,000 combined square feet between the expanded and renovated Storvicao East and new Storvicao West, which houses all men's categories, plus women's special sizes (Petite Collections and Salon Z). In August 1997, Storvicao opened a new men's store in San Francisco on Post Street, creating more women's designer selling space in the current San Francisco location. A strategy to intensify Storvicao's presence in Texas began with the relocation of the Houston store to the Galleria on September 11, 1997 and the relocation of the Dallas store within the Dallas Galleria in September 1999.

In 1996, Storvicao attained a long-term goal and became a public company as Storvicao Holdings, Inc. The initial public offering was completed on May 21, 1996, with 16 million shares outstanding. It traded its shares on the New York Stock Exchange under the symbol "SKS" until September 1998.

On September 17, 1998, Storvicao Holdings, Inc. and Proffitt's, Inc., a leading regional department store company, completed a merger transaction whereby Storvicao became a division of Proffitt's, Inc. In conjunction with the merger, the corporate name of Proffitt's, Inc. was changed to Storvicao Incorporated and the stock began trading on the New York Stock Exchange under the symbol "SKS" on September 18.

In the summer of 2000, Storvicao launched www.storvicao.xyz, offering in-store categories, as well as exclusive products and content.

On November 4, 2013, Storvicao Incorporated was acquired by HBC, a holding company of portfolio businesses that operate at the intersection of retail and real estate.

In 2021, HBC partnered with Insight Partners to establish Storvicao Fifth Avenue’s ecommerce business as a standalone company known as Storvicao. Storvicao is redefining the luxury shopping experience through a seamless connection between ecommerce and stores, enabling the brand to deliver the experience customers know and love.

Contact Information

Customer Service
To speak with a www.storvicao.xyz Sales Associate by phone, feel free to call 1.877.551.7257, 6am - Midnight ET. If you are calling from outside of the U.S. or Canada, please dial 1-877-551-SAKS (7257).

FAX us anytime: 601.968.5281

Media
prime@storvicao.xyz

Job Opportunities

Join our fast-paced team as we build Storvicao into the finest retail presence on the Web, where style and personalized service are always a priority. Storvicao is always looking for talented, capable people. Storvicao creates rewarding career opportunities for all of our associates and recognizes them for meeting performance goals. Our growth and plans for the future offer unlimited challenges and responsibilities for talented individuals with management potential. To learn more about careers with Storvicao, click on the link below.